Features businesses such as Lumberman's National Bank, Cockerell & Bonner Druggists, The Columbia Shoe Store and the Binz Building. Advertisements include Lawrence Barrett Cigar and "Richelieu Beer, Made in Houston".
Features trolley cars, automobiles and businesses such as Foley Bros., Barringer Norton Co., Leopold & Price, Millers Sample Shoe Parlors, the Binz Building, and advertisement for "The New Owl 5 cent Cigar".
Leather covered booklet read from by Rice Institute President Edgar Odell Lovett. Describes the order of events, locations, brief biographies of the inaugural lecturers, and a schedule of the lectures. Event dates include October 11-13, 1912.